Cloudbilt releases latest version of its ‘MapAnything’ mapping and geo-analytics solution

Cloudbilt, an application provider, announced on January 3 a new version of its  flagship MapAnything mapping and geo-analytics solution.

MapAnything is an application that provides mapping, real time geo-location, territory management, and analytics. Built on the Salesforce1 Platform, the new social, mobile and cloud customer platform built to transform sales, service and marketing apps, MapAnything is currently available at http://ow.ly/rAz9m.

Cloudbilt’s proprietary cross object query engine traverses the data structure and allows MapAnything users to join data objects and fields (standard and custom) into saved map layers. The solution is enterprise scale and can visualize millions of records.

TomTom, a leading provider of navigation and location-based products and services, has been named Cloudbilt’s strategic partner for maps, geo-codes and live traffic.

“Our TomTom partnership ensures customers get the most accurate real-time traffic data available on the market coupled with mapping in over 90 countries and more than 18.5 million miles of road,” stated John Stewart, CEO of Cloudbilt.

“We strive to bring the highest quality mapping and spatial solutions directly to users, enabling them to make smarter business decisions using their CRM data,” said James Pardue, director of sales, enterprise and government, at TomTom North America, Inc. “Our collaboration with Cloudbilt helps us achieve this goal.”

This release gives sales and service professionals enhanced territory management capabilities via geographic boundary overlays. Marketers can quickly create location-based campaigns using the new query-into-query functionality without leaving the map.

Other key features include:

• Editable tooltips allow users to change records from the map;
• Mass action capabilities enable users to execute vital tasks from the map, such as reassigning ownership of leads and contacts;
• Enhanced route planning and management includes new route planning workspace and the ability to add favorite locations in the “Add to Trip” function;
• Expanded pin coloring makes data dynamic and aids in segmentation;
• New clustering and heat maps allow large sets of data to be displayed and easily understood;

“MapAnything enables users to find and leverage data inside their CRM to make informed business decisions,’ said Cloudbilt CTO Ben Brantly. ‘The winter release extends our ability to interact with Salesforce records and makes MapAnything a true map-centric user interface.”

Alongside Accenture, MapAnything is being leveraged in Haiti to support the rebuilding efforts following the 2010 earthquake. It was recently demonstrated at Dreamforce during Haitian Prime Minister Laurent Lamothe’s “Haiti Today & Tomorrow: Government Transformation Through Technology” session.